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Social Commerce Festival · Los Angeles

Run of Show

October 16 & 17, 2026

VIP Mixer Launch Party Festival Day After Party

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Star Creators VIP Mixer

Invite only

A curated room for star creators, held on its own date ahead of the festival. Attendance is by invitation — if you have been invited, your invite carries the time and location.

Date & venue announced to invited guests

The Launch Party

8:00 PM — 12:00 AM

The official kickoff the night before the festival. Red carpet with Getty Images, a curated fashion show, live performances and the SCFest Awards. Dress code: Hollywood, 1920s.

Get Launch Party Tickets →
When
Friday · October 16, 2026
8:00 PM — 12:00 AM
Where
Avalon
1735 Vine St, Hollywood, CA 90028

The night, hour by hour

8:00 PM
Doors & Red Carpet Getty Images on the carpet, DJ, roaming entertainment and happy hour
8:45 PM
SCFest Welcome Paige Dahlen, Co-Founder & CEO
9:00 PM
Balloon Pitch Contest Live creators pitch, the room decides
9:30 PM
Live Performance
10:00 PM
The Fashion Show Curated looks, walked by creators
10:30 PM
Live Performance
11:00 PM
The Human Awards Honouring the people behind the numbers
11:30 PM
DJ Close Confetti
12:00 AM
Final Curtain

Festival Day

Saturday, October 17 · Nya Studios · 11 AM – 6 PM

The After Party

Saturday night

Music and culture into the late hours, held as its own event. Line-up, venue, access and tickets are still to be announced.

Details to be announced